In today’s fast-paced digital world, effective marketing strategies require the right arsenal of tools to reach and engage with your target audience. Discover how the latest digital marketing tools empower businesses to optimize campaigns, analyze data, enhance customer interactions, and stay ahead of the competition.
From SEO wizards and social media wizards to data analytics gurus and content creation mavens, this blog post unveils a curated selection of essential digital marketing tools that can supercharge your online presence and drive impressive results. Whether you’re a seasoned marketer or just beginning your digital journey, these tools are your ticket to navigating the complex landscape of online marketing with confidence.
| Tool | Category | Description | Cost |
| Keyword Everywhere Extension ★ | Market Research | FREE browser addon that shows search volume & CPC in Google & many other keyword research tools | Free |
| SimilarWeb Extension ★ | Market Research | Gain insight into any website’s traffic data while you browse | Free |
| Typeform | Market Research | Build online forms, surveys, quizzes and landing pages | Free |
| MyThemeShop | WordPress | Premium WordPress Themes For Any Site | $59 |
| Schema | WordPress | Theme for completedigitalmarketingcourse.com website | $59 |
| NameVine | WordPress | Instantly Find a Domain, Facebook and Twitter Account | Free |
| Namestation | WordPress | Run a contest to crowdsource 150+ domain name ideas | $35 |
| Bluehost | WordPress | Reliable and Inexpensive Domain Registration & Hosting | $2.95/mo |
| MonsterInsights | WordPress | Google Analytics Plugin for WordPress | Free |
| ConvertKit | Email Marketing | WordPress Plugin to capture email addresses with pop ups & side bar sign ups forms | $29 |
| SEO Audit Tool | SEO | Enter the URL of any landing page or blog article and see how optimized it is for one keyword or phrase | Free |
| Ahrefs | SEO | SEO Backlink Checker (alternatives: OpensiteExplorer, MajesticSEO, Semrush) | Free |
| Google Search Console | SEO | View your site from Googles perspective with reports about indexing status, search queries, crawl errors and penalties | Free |
| Google PageSpeed Insights | SEO | Enter the URL of your homepage or blog article to get customised tips to speed up your site | Free |
| Better Delete Revision | SEO | WordPress Plugin to improve your website speed by deleting revision history of posts | Free |
| WP Smush | SEO | WordPress Plugin to improve your website speed by compressing all of your images in one click! | Free |
| WP Super Cache | SEO | WordPress Plugin to speed up your website by using browser caching (just install it – you don’t need to understand it!) | Free |
| Ubersuggest | SEO | Generate 1000’s of keywords ideas in one click. Install Keyword Everywhere (above) for search volume & CPC data | Free |
| Buzzsumo | SEO | Find proven content ideas & formats from around the web | Free |
| Vid IQ Chrome Extension ★ | YouTube | Uncover the secrets to success behind your favorite YouTube videos | Free |
| Canva ★ | YouTube | Use templates to easily create YouTube Thumbnails, Facebook Covers, Twitter Headers and much more! | Free |
| Screencastomatic | YouTube | Basic Video Recording & Editing Software | Free |
| Camtasia | YouTube | Professional Video Recording & Editing Software | $199 |
| Logitech H111 Stero Headset | YouTube | Professional Microfone | $9.50 |
| Logi C920 1080 Widescreen Webcam | YouTube | Professional Webcam | $129 |
| Imgur | Find the most viral photos to share | Free | |
| Find viral quotes images to share | Free | ||
| Gleam | Create a contest and give people an incentive to like and share | Free | |
| Google URL Shortener | Create short URLs that can be easily shared, tweeted, or emailed to friends. | Free | |
| Twitter Publish | Embed tweets, timelines or follow buttons on your website | Free | |
| Ritetag | Find the best hashtags to increase your visibility | Free | |
| Buffer | Schedule posts and manage all social media accounts all in one place | Free | |
| Quora | Quora | Become An Authority & Drive Long-Term Website Traffic by Answering Simple Questions | Free |
| Google Adwords | Adwords | Transform your traffic and sales overnight with paid advertising | Free |
| Spyfu | Adwords | Download Your Competitors’ Most Profitable Keywords and Ads | Free |
| 24-Point Google Analytics Audit Checklist ★ | Google Analytics | Set Up Google Analytics Correctly, Track Marketing Analytics and Get Actionable Insights to Increase Traffic & Sales! | Free |
